* With Bell SmartPay^TM: Available with new activation of a smartwatch with Bell SmartPay on an eligible 2-year smartwatch plan, with continuous subscription and an account in good standing for at least 60 days. Offer must be redeemed within 3 months after receiving certificate number.

A provincial government 9-1-1 fee may apply where applicable: QC: $0.55/mo.$0.55 per month, NS: $0.43/mo.*$0.43 per month, AB: $0.95/mo.$0.95 per month, NB: $2.59/mo.$2.59 per month, SK: $2.22/mo.$2.22 per month, PE: $0.70/mo.$0.70 per month, NL: $0.75/mo.$0.75 per month, NWT: $3.00/mo.$3.00 per month *Effective October 1, 2026: Nova Scotia 9-1-1 service fee will increase from $0.43 to $1.13 per month. Bell remits required amount to government.

1. Based on 5G/5G+ Network Performance Score, calculated by Rohde & Schwarz from data collected in Canada comparing data-only performance of other national wireless networks in 2026. 5G+ results are defined as connectivity while actively using 3500 MHz / 3800 MHz spectrum. See bell.ca/5G.
2. With a new activation or upgrade. A one-time device handling charge ($40) will be applied to your next bill to cover fulfillment costs associated with your device order. At participating locations. Must be 18 years or older and legal owner of the phone traded in. Max. 1 phone per trade-in. The minimum tradein value of the device must be $25. Rebate applies at the time of purchase on the price of the device and/or accessories in store after taxes. Amount of rebate depends on the value of the phone. Device must power on and be functional. See bell.ca/tradein for details.
3. Must trade in an iPhone 14 Pro Max 256 GB in pristine condition to be eligible for the full $360 credit. With a new activation. Taxes extra. Purchase financing provided by Bell on approved credit; cost of borrowing is $0. If you end your agreement early, your remaining device payments ($590.76) and the agreement credit balance, as applicable, will become due immediately. The device must be returned in good working condition. If you choose to keep the device after 2 years, the deferred amount will be billed in installments over 12 months. Requires an eligible Bell rate plan. Must be 18 years or older and legal owner of the device traded in. Max one (1) device per trade-in. Device must power on and be functional. See bell.ca/tradein for details. If you upgrade early, your remaining device payments and agreement credit balance, as applicable, will become due immediately, as well as any deferred amount.
4. A one-time device handling charge ($40) will be applied to your next bill to cover fulfillment costs associated with your device order. Additional one-time fees are subject to change over time. See bell.ca/onetimefees for details.
5. Must trade in a Samsung Galaxy S24 512 GB in pristine condition to be eligible for the full $360 credit. With a new activation. Taxes extra. Purchase financing provided by Bell on approved credit; cost of borrowing is $0. If you end your agreement early, your remaining device payments ($417.60) and the agreement credit balance, as applicable, will become due immediately. The device must be returned in good working condition. If you choose to keep the device after 2 years, the deferred amount will be billed in installments over 12 months. Requires an eligible Bell rate plan. Must be 18 years or older and legal owner of the device traded in. Max one (1) device per trade-in. Device must power on and be functional. See bell.ca/tradein for details. If you upgrade early, your remaining device payments and agreement credit balance, as applicable, will become due immediately, as well as any deferred amount.
6. Must trade in a Google Pixel 9 Pro 256 GB in pristine condition to be eligible for the full $540 credit. With a new activation. Taxes extra. Purchase financing provided by Bell on approved credit; cost of borrowing is $0. If you end your agreement early, your remaining device payments ($750) and the agreement credit balance, as applicable, will become due immediately. The device must be returned in good working condition. If you choose to keep the device after 2 years, the deferred amount will be billed in installments over 12 months. Requires an eligible Bell rate plan. Must be 18 years or older and legal owner of the device traded in. Max one (1) device per trade-in. Device must power on and be functional. See bell.ca/tradein for details. If you upgrade early, your remaining device payments and agreement credit balance, as applicable, will become due immediately, as well as any deferred amount.
7. Based on Ookla^® Speedtest Intelligence® data, 1H 2026. All rights reserved.
8. 5-year price guarantee is available with a new activation or device upgrade on Ultra monthly plan price before any taxes and promotional credits, for 5 years from date of activation. Prices of add-ons, pay-per-use services, including travel passes and Roam Better rates, and third-party services such as Crave and Perplexity Pro AI are not guaranteed and subject to change. Any change to your services may affect the 5-year price guarantee and/or result in the loss of credits or promotions. Offer subject to change without notice; not combinable with other offers.
9. Signal strength, speeds and whether a device uses 5G/5G+ depend on various factors including: rate plan, device compatibility and configuration, location, topography, environmental and network conditions, Internet traffic, and whether and how a device is using data. Access is subject to Bell management of network resources, including Internet traffic management practices. See bell.ca/ITMP.
10. Offer ends September 3, 2027. Offer subject to change without notice; not combinable with other offers. Taxes extra. Price subject to increase after promo. Available to new Apple Music individual account subscribers with the activation and/or device upgrade of a new select Apple device in an authorized Bell channel. Eligible devices include new iPhone, iPad, Apple Watch or AirPods running the latest iOS, iPadOS or watchOS. Offer must be claimed in the Apple Music app on your eligible iPhone or iPad within 90 days of device activation. To redeem the offer for Apple Watch or AirPods, you will need to connect or pair to your eligible Apple device and claim in the Apple Music app within 90 days. Apple Watch offer may only be claimed on an eligible iPhone. Only one offer per Apple Account, regardless of the number of eligible devices you purchase. Any change to services may affect the price and/or result in the loss of credits or promotions. Plan automatically renews until cancelled. Restrictions and other terms apply.
11. Offer subject to change without notice. Available to new and eligible customers. Offer cannot be combined with other promotions or credits, including but not limited to in-store promotions, add-a-line offers and promotions when bundling services. Bring your own phone: Available with new activation of an eligible rate plan when you bring your own phone, with continuous subscription and an account in good standing for at least 18 months. Points issued in intervals over an 18-month period, with a first portion of the points issued at 60 days after activation. Applicable Aeroplan Status Qualifying Credits will be accumulated only after the deposit of the Aeroplan points using the certificate number provided. Aeroplan points must be deposited within 90 days after receiving certificate number. Bell SmartPay^™: Available with new activation of a device with Bell SmartPay on an eligible 2-year plan, with continuous subscription and an account in good standing for at least 60 days. Applicable Aeroplan Status Qualifying Credits will be accumulated only after the deposit of the Aeroplan points using the certificate number provided. Aeroplan points must be deposited within 90 days after receiving certificate number. Maximum 30k points per line for eligible accounts. 20k pts available with the purchase of a new phone with Bell SmartPay^™ on an eligible 2-year plan and plus 10k pts available with select phones.

®Aeroplan is a registered trademark of Aeroplan ® Inc., used under license. ® The Air Canada maple leaf logo is a registered trademark of Air Canada, used under license.